If you’re a right-brain creative who feels “pooh-poohed” by family and friends alike who say you should abandon your craft in order to embrace left-brain financial practicality, then introduce them to Daniel H. Pink. Pink, who has been praised by Tom Peters and Seth Godin, says six senses will rule the future or Conceptual Age: design, story, symphony, empathy, play and meaning.

“Stories,” Pink says, “are easier to remember-because in many ways, stories are how we remember.” Pink begins with myth ala Joseph Campbell, then shows how story is being taught as well as used by business and in medicine. Pink includes exercises to set the beginner on the story trail.

While Pink’s thought on story is brief and basic for the practicing storyteller, importance and freshness come via its inclusion with five other senses. The savvy life narrator will recognize that design, symphony, empathy, play and meaning, when incorporated in story as well as the story life, unite with the life story to make it phenomenally stronger.